The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
CP+B
Client
Title
Category
Award
Points
World's Largest Blind Taste Test
Agency: CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago Client: Kraft Heinz Category: Brand Transformation
Points: 25.0
World's Largest Blind Taste Test
Agency: CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago Client: Kraft Heinz Category: Integrated Branding / Integrated Online
Points: 15.0
DXP
Agency: CP+B / Boulder Client: Domino's Category: Consumer - Ambient Media (Indoor & Outdoor) / Outdoor Installations & Ambient - Single
Points: 15.0
Paving for Pizza
Agency: Domino's Pizza / Ann Arbor Client: Domino's Pizza Category: Non-traditional & Guerrilla Marketing
Points: 10.0
Last Days
Agency: CP+B / Los Angeles + Rattling Stick / Santa Monica Client: Jose Cuervo Category: Online Films & Video / Long Form - Single
Points: 10.0
Last Days
Agency: CP+B / Los Angeles + Rattling Stick / Santa Monica Client: Jose Cuervo Category: Television / Long Form - Single
Points: 10.0
Local Selects
Agency: CP+B / Los Angeles + Plus Productions / Santa Monica Client: PayPal Category: Websites / Utility
Points: 10.0
The Professionals Collection
Agency: CP+B / Boulder + Ketchum / New York Client: Fruit of the Loom Category: Print / Flat & Dimensional
Points: 10.0
Emoji Ordering
Agency: CP+B / Boulder Client: Domino's Category: Innovation - Innovation in Social Media / Innovation in Social Media
Points: 10.0
Silent Ads
Agency: CP+B / Boulder + Biscuit / LA Client: Hotels.com Category: Consumer - Branded Social Post / Branded Social Post
Points: 10.0
Pizza School
Agency: CP+B / Boulder Client: Domino's Category: Consumer - Ambient Media (Indoor & Outdoor) / Pop-Ups
Points: 10.0
Days to Live
Agency: CP+B / London Client: Diesel Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 10.0
The Chase
Agency: CP+B / Boulder Client: Grey Poupon Category: Online Films & Video / Long Form - Single
Points: 10.0
World's Largest Blind Taste Test
Agency: CP+B / Boulder + Starcom Mediavest Group / Chicago + Olson Engage / Chicago Client: Kraft Heinz Category: Integrated Campaign
Points: 5.0
Commercializer
Agency: CP+B / Miami + Nickel Media / Halifax, Canada + Caviar / Los Angeles Client: letgo Category: User-Generated Content
Points: 5.0
2K Boost
Agency: CP+B / Los Angeles Client: NBA2K Category: Innovation in Interactive / Gaming
Points: 5.0
Meet Halfway
Agency: CP+B / LA Client: PayPal / Airbnb Category: Consumer - Web / User Experience
Points: 5.0
It's Really Time to Let Go
Agency: CP+B / Miami Client: letgo Category: Consumer - Television / 30 Second - Campaign
Points: 5.0
It's Really Time to Let Go? Escape
Agency: CP+B / Miami Client: letgo Category: Consumer - Television / 30 Second - Single
Points: 5.0
DXP
Agency: CP+B / Boulder Client: Domino's Category: Consumer - Physical Product / Physical Product
Points: 5.0
Meet Halfway
Agency: CP+B / LA Client: PayPal / Airbnb Category: Consumer - Websites / Social Networks / Community
Points: 5.0
The Professionals Collection
Agency: CP+B / Boulder Client: Fruit of the Loom Category: Consumer - Collateral Design / Promotional Items - Single or Series
Points: 5.0
Plastique
Agency: CP+B / Boulder Client: Fruit of the Loom Category: Consumer - Integrated Branding / Integrated Branding
Points: 5.0
iPad Ordering App
Agency: CP+B / Boulder Client: Domino's Category: User Experience Design - Mobile / User Experience
Points: 5.0
Xperia Football Cancellation
Agency: Crispin Porter & Bogusky Scandinavia AB / Göteborg Client: Sony Mobile Category: Interactive Advertising / Banners
Points: 5.0
The Obvious Choice.
Agency: CP+B / Boulder Client: Hotels.com Category: Integrated Branding / Consumer Campaign
Points: 5.0
The Society of Good Taste
Agency: CP+B / Boulder Client: Grey Poupon Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
Bing It On
Agency: CP+B / Boulder Client: Bing Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Pardon Me
Agency: CP+B / Boulder Client: Grey Poupon Category: Integrated Branding / Consumer Campaign
Points: 5.0
Flip Flop Block
Agency: CP+B / Boulder Client: Old Navy Category: Out Of Home / Transit & Outdoor Installations - Single
Points: 5.0
Paving for Pizza
Agency: Domino's Pizza / Ann Arbor Client: Domino's Pizza Category: Community Building
Points: 2.0
Last Days
Agency: CP+B / Los Angeles + Rattling Stick / Santa Monica Client: Jose Cuervo Category: Craft - Direction / Single
Points: 2.0
The Bonnie Award
Agency: CP+B / Boulder + Film Independent / Los Angeles Client: American Airlines Category: Real-Time Response / Activity / Proactive Communications
Points: 2.0
Swear Like a Mother
Agency: CP+B / Boulder + Hungry Man / New York Client: Kraft Heinz Category: Brand Voice
Points: 2.0
Swear Like a Mother
Agency: CP+B / Boulder + Hungry Man / New York Client: Kraft Heinz Category: Online Films & Video / Long Form - Single
Points: 2.0
Thursday Night Football
Agency: CP+B / Los Angeles + Biscuit Filmworks / Los Angeles Client: Amazon Prime Video Category: Online Films & Video / Short Form - Campaign
Points: 2.0
Swear Like a Mother
Agency: CP+B / Boulder + Hungry Man / New York Client: Kraft Heinz Category: Digital / Social Media & Viral Marketing - Single
Points: 2.0
Last Days
Agency: CP+B / Los Angeles + Rattling Stick / Santa Monica Client: Jose Cuervo Category: Broadcast / Short Form - Single
Points: 2.0
Client:
Kraft Heinz
Title:
World's Largest Blind Taste Test
Category:
Brand Transformation
Award:
2017 Cross-Platform Gold Pencil
Points:
25.0
Client:
Kraft Heinz
Title:
World's Largest Blind Taste Test
Category:
Integrated Branding / Integrated Online
Award:
2017 Cross-Platform Silver Pencil
Points:
15.0
Client:
Domino's
Title:
DXP
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Outdoor Installations & Ambient - Single
Award:
2016 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Diesel
Title:
Days To Live
Category:
Craft / Photography
Award:
2013 Interactive Silver Pencil
Points:
15.0
Client:
Domino's Pizza
Title:
Paving for Pizza
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Jose Cuervo
Title:
Last Days
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
Jose Cuervo
Title:
Last Days
Category:
Television / Long Form - Single
Award:
2018 Film Bronze Pencil
Points:
10.0
Client:
PayPal
Title:
Local Selects
Category:
Websites / Utility
Award:
2018 Interactive Bronze Pencil
Points:
10.0
Client:
Fruit of the Loom
Title:
The Professionals Collection
Category:
Print / Flat & Dimensional
Award:
2017 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Domino's
Title:
Emoji Ordering
Category:
Innovation - Innovation in Social Media / Innovation in Social Media
Award:
2016 Social Media Bronze Pencil
Points:
10.0
Client:
Hotels.com
Title:
Silent Ads
Category:
Consumer - Branded Social Post / Branded Social Post
Award:
2016 Social Media Bronze Pencil
Points:
10.0
Client:
Domino's
Title:
Pizza School
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Pop-Ups
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Diesel
Title:
Days to Live
Category:
Integrated Branding / Integrated Branding Campaign - Online
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Grey Poupon
Title:
The Chase
Category:
Online Films & Video / Long Form - Single
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Kraft Heinz
Title:
World's Largest Blind Taste Test
Category:
Integrated Campaign
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
letgo
Title:
Commercializer
Category:
User-Generated Content
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
NBA2K
Title:
2K Boost
Category:
Innovation in Interactive / Gaming
Award:
2017 Interactive Merit Award
Points:
5.0
Client:
PayPal / Airbnb
Title:
Meet Halfway
Category:
Consumer - Web / User Experience
Award:
2016 UX / UI Merit Award
Points:
5.0
Client:
letgo
Title:
It's Really Time to Let Go
Category:
Consumer - Television / 30 Second - Campaign
Award:
2016 Film Merit Award
Points:
5.0
Client:
letgo
Title:
It's Really Time to Let Go? Escape
Category:
Consumer - Television / 30 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Domino's
Title:
DXP
Category:
Consumer - Physical Product / Physical Product
Award:
2016 Intellectual Property Merit Award
Points:
5.0
Client:
PayPal / Airbnb
Title:
Meet Halfway
Category:
Consumer - Websites / Social Networks / Community
Award:
2016 Interactive Merit Award
Points:
5.0
Client:
Fruit of the Loom
Title:
The Professionals Collection
Category:
Consumer - Collateral Design / Promotional Items - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Fruit of the Loom
Title:
Plastique
Category:
Consumer - Integrated Branding / Integrated Branding
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Domino's
Title:
iPad Ordering App
Category:
User Experience Design - Mobile / User Experience
Award:
2015 UX / UI Merit Award
Points:
5.0
Client:
Sony Mobile
Title:
Xperia Football Cancellation
Category:
Interactive Advertising / Banners
Award:
2015 Interactive Merit Award
Points:
5.0
Client:
Hotels.com
Title:
The Obvious Choice.
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Grey Poupon
Title:
The Society of Good Taste
Category:
Social Media / Best Use of Social Media/Facebook
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Bing
Title:
Bing It On
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Grey Poupon
Title:
Pardon Me
Category:
Integrated Branding / Consumer Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Grey Poupon
Title:
The Chase
Category:
Non-Broadcast / Online
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Old Navy
Title:
Flip Flop Block
Category:
Out Of Home / Transit & Outdoor Installations - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Domino's Pizza
Title:
Paving for Pizza
Category:
Community Building
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
Jose Cuervo
Title:
Last Days
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
American Airlines
Title:
The Bonnie Award
Category:
Real-Time Response / Activity / Proactive Communications
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
Kraft Heinz
Title:
Swear Like a Mother
Category:
Brand Voice
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
Kraft Heinz
Title:
Swear Like a Mother
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
Amazon Prime Video
Title:
Thursday Night Football
Category:
Online Films & Video / Short Form - Campaign
Award:
2018 Film Merit Award
Points:
2.0
Client:
Kraft Heinz
Title:
Swear Like a Mother
Category:
Digital / Social Media & Viral Marketing - Single
Award:
2018 Direct Marketing Merit Award
Points:
2.0